When designing Digital Billboard ads, less is often more. We recently had a customer who had a very busy billboard design. Our team worked with them to develop a visually appealing, easy to view creative design as a replacement. Le what we found when we ran the numbers.
When Directwest became a company, it had one purpose – connect the citizens of Saskatchewan through phonebooks. Since then, we’ve continued to evolve with technology to fulfill our purpose in new ways. Learn more about our ongoing transformation.
Directwest works with small businesses who regularly compete in industries typically dominated by national giants. Helping small businesses level the playing field is what we do best. Read about how we helped them capture and keep the sales here at home.
Engagement has almost become a buzz word in business and marketing. It seems everyone is chasing high engagement as the ultimate metric to achieve with followers, customers and staff. But what does engagement really mean and how impactful is it?
How effective are Digital Billboards?
Directwest has a customer who tried a year with, and a year without digital boards in their marketing campaign.
Read about the difference they saw in their results. *Spoiler: They noticed.