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Rob Bamhour Rainsoft (Regina) Ltd

Marketing Insights

Freshly pressed articles on every topic that touches your business.

4 Reasons You Should Choose Digital Billboards over Paper Billboards

As we all know, billboards are one of, if not the most, effective forms of advertising for small, medium, and large businesses alike. Being located along busy roads and highways get eyes on your advertising like no other methods do. What many people aren’t aware of is why so many businesses are now choosing digital boards over paper boards. To us, the benefits are clear as day!

Small Business Trends 2021

Part of my role as a Research Manager is to stay on top of emerging business and consumer trends in Saskatchewan and beyond. I would like to share some of the key trends that I believe will grow in importance for Saskatchewan businesses […]

Got SaskMilk?

SaskMilk got its start in 2010 as a marketing board, representing Saskatchewan dairy producers. For years, the SaskMilk’s focus was advocating and lobbying for the province’s dairy industry.


Number of Canadian consumers choosing to buy from more local/independent small businesses with 58% spending more online.


Number of visitors to mysask411.com using a mobile device in 2020. Is your website mobile-optimized? Check out our website services here.


Number of Canadians who discovered new products or brands online through search results, through an online ad, and when watching videos online. We have you covered with our SEM and video products.

Outdoor Media

With the largest network in Saskatchewan, our digital billboards are in high-traffic areas giving you the opportunity to reach hundreds of customers every day.
Outdoor Industry Membership

Digital Marketing Services

Connect with your customers from anywhere!

We have all the tools and technology you need to compete in today’s online world.

Proud Customers

Meet a few of the 8,000+ Saskatchewan businesses who trust Directwest to manage their marketing.



“Our legendary pizza sauce recipe hasn’t changed much since ’76, but marketing has!”



“These days, if you ask Jeff what all this digital work means, he’ll tell you ‘it makes the phone ring.’”



“Lighting fashions come and go, but one thing remains; people always need lights.”



“A real chip off the old block after taking over his family’s stair and railing business in 2014.”

Community Spotlight

We’re extremely grateful to support such a successful professional football team from the province of Saskatchewan.

Keep Reading

Each summer, the Saskatchewan Jazz Festival plays host to a number of musicians and over 75,000 fans in the pursuit of jazz, blues, funk, and pop music.

Keep Reading

Here’s a few of the 30+ Saskatchewan organizations we sponsor.